Pierce Flooring and Design, Billings, Montana

Employees want customers to feel good about what they are about to purchase. That is why they spell out in plain language what tile is like, how it is made and processed and what to look for in particular forms. That is confidence in knowing their buyers understand the categories before entering their showroom. Then, they can help those customers with any additional questions they may have.

Nearly 300 types of ceramic tiles are on display in their showroom, each with own character and design. Among those prints that are ready for use include: African Silt by Shaw Latte; a middle-of-the-road piece that could augment a room or stand on its own. Ash Creek by American Olean is a bit lighter than the former, but has an appeal for the outdoor patio or other outdoor project.

Those seeking a different texture can view the hardwood collection. With nearly 200 pieces), they have many ideas for those in need of inspiration. American Originals Hickory has that rustic look, yet its finish makes it date back to the 19th century.